All Services in One Place
Market Research
We specialize in market research from qualitative exploratory research such as focus groups and blue ribbon dinners to quantitative questionnaires and customer satisfaction intercept surveys.
Direct Marketing
We build segmentation and reinvestment strategies based on natural clusters and cohorts in your data. We build campaigns based on life cycle with reinvestment schedules based on variables such as recent visit, frequency and monetary models.
Yield Management
You need to ensure the right head is in the bed or, given social distancing, the right player is on the machine. We have built revenue management tools, as well as customized off-the-shelf products so you are optimizing revenue opportunities.
Player Development
We do everything from sales force training to parsing out players for assignment, as well as developing commission structures. Need help with building contact management strategies? We custom build out-bound strategies for your host team and develop the toolset to measure productivity.
Promotion Strategies
We know what will bring them back and keep playing to win. From gift giveaways to sweepstakes, we have promotions that maximize volume, ROS and ROI.
Branding & Advertising Strategies
We can not only help with building your brand, we help with advertising strategies, channel selection, and media planning. Your goal is to become consistent with your brand elements, your voice, all content, and ad materials.
